The new Rayban Clubmaster Special Edition has a very special frame made of red crystals that mimics the colours of fire and heat while maintaining its elegance. When the light hits it, it displays beautiful shades of red and orange.
In this project I had two main challenges: to create the design of a new special edition from the classic Rayban Clubmaster and show all its small parts and mechanisms mounting themselves into creating the glasses in an animated commercial.
3D COMMERCIAL
STYLEFRAMES & EXPERIMENTS
Originally wanted to go for experimental red and orange colours for the background.
WIREFRAME & ANIMATICS
This video shows full animatic with subdivision surface applied on the models
Animatics showing original low poly geometry:
BACKGROUND: HDRi
STORYBOARD
REFERENCES
All the CGI was created from scratch, taking references from the internet.
THANKS FOR WATCHING
Creative director & 3D Artist:
Abel Arabian
Contact:
abelarabian@gmail.com
